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Why Facebook’s mobile problem represents the challenge for all web businesses
With Facebook’s IPO coming up, there has been a lot of talk about Facebook and mobile. We recently wrote an article on how Facebook had finally judged it right with their App Center concept – using their social power to …
Facebook App Center solves the biggest problem of the mobile world
Yesterday Facebook announced its App Center as the new place to find social apps. The biggest news about this is summed up very effectively by those words; Facebook’s new home for apps is all about “social” and this is how …
7 easy ways your company can use LinkedIn for brand awareness
LinkedIn is a popular professional network with massive potential for B2B companies. But many businesses create a company profile and think the journey ends there. The truth is it’s a excellent location for raising brand awareness and doesn’t have to …
Why aren’t social networks being used more for social good?
Yesterday Mark Zuckerberg announced that Facebook had integrated an ‘organ donation’ feature in Timeline. Users will now be able to register and add their ‘organ donor’ status to Timeline under the Life Event > Health and Well Being section and …
What’s New For You: 30th April
This week’s What’s New For You points out some fantastic marketing that really puts the user front and centre: a TV advert where users can join in live on social media, a fun promotional game from Google and the new …
What’s New For You: 23rd April
Today’s What’s New For You doesn’t mess about. Here are three very useful bits of news that will assist your business: Google Adwords for video is now available, expanded analytics for Facebook Ads and the launch of Adobe Creative Suite …
What’s New For You: 16th April
This week’s edition of What’s New For You looks at the changes in the Google+ redesign, points out Spotify’s new embeddable Play button & sees what all the fuss is about with an app called Paper. Google+ picks the best …
How your business can use gamification: Part 2
Following the discussion of the purpose and benefits of gamification in how your business can use gamification: Part 1, we’ll been looking into how you can build gamification mechanisms to help your business and have selected a few of our …
How your business can use gamification: Part 1
You’ve probably heard of gamification, but don’t necessarily know what it is or how your business can use it. Essentially, it is when game mechanics are implemented onto a non-gaming activity to provide or encourage user interaction. This is not …
















